It's a beautiful new year, and as is prone to happen, what's old is new again. Technology as usual keeps moving at a dizzying speed and the law firms of Cease, Desist and Howe are rubbing their palms together waiting for who it is they can dig their claws into once again. Gotta love technology. I can only imagine how many General Counsels are thanking their gods for copyright infringement lawsuits. If nothing else, it's keeping them busy, without doubt funding house expansions and jacuzzi bathrooms and for us the observers, it makes for fun reading.
In a "I so didn't see that coming, wink wink" move, Cisco Systems today is suing Apple Computer Inc. over the use of the name iPhone. Yesterday, at MacWorld, the quintessential face and CEO of Apple launched the iPhone, the company's new entry into the phone/handheld/mp3 player space. What makes this interesting is that Linksys, a division of Cisco Systems, the copyright holder to the name "iPhone" a few weeks ago released their own product of the same name. While both products are reasonably different, there is obviously a conflict here. Considering that Apple knew about it and are actually in negotiations (albeit stalled it appears) to use the name, going ahead to use the name anyway is a bold move if I ever saw one. Cisco it appears is not amused.
Me thinks this is going to be a fun year.
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Stuff like this is going on all of the time though, usually it's little no-namer's trying to hit the big guys up for some cash (recent joystick patent issue comes to mind). I am surprised that it's Cisco and Apple in ring.
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