Steve Jobs casts his vote in the DRM debate

In what's bound to be without a doubt, the opinion that's heard around the blogoshpere and the technosphere, Apple's website today posted what appears to be an OpEd piece from Steve Jobs on the ever present debate over DRM (Digital Rights Management).

In said posting, Steve Jobs, who's company, like it or not controls the bulk of online music downloads via the iTunes music store stated that from his point of view, there are only three ways to currently solve the DRM issue. One, is to leave things as is, which quite frankly does nothing to resolve the issue, two - open up the DRM software that Apple uses, (thereby possibly encouraging other companies to do the same ) to promote interoperability or - and here comes the best part - sell their music DRM free. This is something everybody and their mama has been lobbying for, for the past couple of years. Why? In his words, which by the way, echo what everyone else has been saying..

Why would the big four music companies agree to let Apple and others distribute their music without using DRM systems to protect it? The simplest answer is because DRMs haven’t worked, and may never work, to halt music piracy.

As he said, over 90% of the world's music is at the moment sold DRM free. Also evidence has shown that so far, DRM has likely hurt digital music sales much more than it's helped.

All of this comes on the heels of the trouble Apple is dealing with in Europe regarding opening up it's FairPlay DRM system to other companies (gotta love those pesky Europeans) . It's only likely to get worse as more and more countries join the band wagon. Apple is essentially now throwing the ball in the court of the big music companies, saying in part..

Convincing them to license their music to Apple and others DRM-free will create a truly interoperable music marketplace. Apple will embrace this wholeheartedly.

Hopefully this is a beginning of a turn in the right direction.